How to Use PLR Articles in Your Small Business

How to Use PLR Articles in Your Small Business

When you’re running a business, it is so easy to get overwhelmed by the amount of tasks you have to do on a daily basis. Especially when running an Internet business, adding more blog posts and social media posts, plus interacting with your customers can take a big chunk out of your day. That is why PLR licensed articles are such a great value for a small business.

How to Use PLR Articles in Your Small Business

How to Use PLR Articles in Your Small Business

Before we know how to use PLR articles, we have to understand what is PLR is used for. PLR stands for “private label rights” and what this means is you can purchase articles that are produced one time but sold many times over, tailored to your business theme. You can find articles on a huge range of topics such as business, fitness, health, food, beauty, and more. You can even find articles for micro niches.

The beauty of using a PLR article is that it gives you the basic content of a quality article that can be used on a blog, customized by you, for your audience.

But again, with those busy days where the hours just flyby, sometimes customizing your PLR article becomes one more task on your plate. Many times they end up in a folder waiting for customization and publication. That’s where a freelance writer comes in to support your business.

A freelance writer can take your PLR articles and customize them to your needs and wants for your blog and business readership. Using blog articles is a perfect way to keep your site fresh and also give your customers and readers tips and information they are looking for quickly. Plus, the search engines appreciate and look for business websites that produce quality content on a regular basis.

If your business is in need of unique, quality content or you have some PLR that you need rewritten and customized, send us an email and let’s chat. Our business is to help your business succeed.

How A Freelance Writer Can Help Your Content Marketing Campaign

In a small business it can be overwhelming to complete all of the tasks needed to run and market your business. With customer service, accounting, sales, production, social media, marketing and more falling under your duties, it is no wonder that many small business owners feel they cannot compete with big business in many aspects of online sales and marketing.

The good news is that there are many tasks that can be outsourced to freelancers to help reduce your duties. Freelancers are a great option since they do not fall under your employment umbrella as an employee, yet they can do many of the tasks that you need completed.

How A Freelance Writer Can Help Your Content Marketing Campaign

How A Freelance Writer Can Help Your Content Marketing Campaign

Content marketing is a growing and necessary action for website owners today. Google is putting more and more emphasis on unique content for your website. This content can be blog posts, content on product pages, content on your technical pages and landing pages, plus any other places on your site you can add fresh content.

By adding fresh and unique content, you are going to be keeping your site the most up to date as possible. Another great reason to use content on your site is to be able to share your content with your customers and future customers.

All of the content you add are also great resources for SEO placement – search engine optimization, which can help with your ranking in Google and the other search engines too. Content marketing is a great addition to your social media marketing too.

A freelance writer can help with you all of your content for your marketing plan by:

  • writing blog posts on a regular basis
  • refreshing your pages on your website
  • adding content to your social media sites
  • adding content to your product pages
  • writing ebooks or free offers
  • adding newsletter content
  • and a multitude of additional tasks too.

With the bottom line an important part of your small business, you can save money by hiring a freelance writer instead of an in-house employee.

For more information on the services that we can offer your small business, check out our services page and shoot us an email. We customize all of our work for you with original content for web sites and social media.

6 Tips for Choosing a Great Freelance Writer

Design and Content
In every small business, regardless of size, there is a need for original content. It is a well known fact that Google thrives on content to drive traffic to your site. It also allows you to open up the lines of communication with your customer and shows your authority in your business knowledge. Plus it creates the perfect tie in with your design and advertising campaign.

But with time as tight as it is, choosing a good freelance writer (ghostwriter) can be extremely helpful to you and your business. Don’t know where to start?

Here are 6 tips for choosing a great freelance writer for your small business

1. Experience: The freelance writer that you hire should have experience in the type of work you are asking them to complete. While they don’t have to have 20 years of experience, they should have enough experience to complete the tasks in a professional and timely manner.

2. Services: A good freelance writer will offer a wide variety of writing services. Even if you only need one service from them, it is nice to know that you can get additional services from the same business should the need arise. This will keep all of your writing work streamlined and organized when working with only one professional company.

3. A good freelance writer will work with your ideas and will be open to new ones. They will listen to your needs and put your voice into the completed written piece. It is important that all work written on your behalf to have a unified voice and to sound like it has come from one writer, not several.

4. Examples of Past Work: You should have access to written examples of past work and you should take the time to read those examples to make sure the freelance writer can deliver the type of work that you expect. Please note ~ ghostwriters do NOT tell you which clients they have worked with in the past or who they are currently working with as this would be a “breach” of a ghostwriting contract.

5. A good writer will ask you for your thoughts, ideas and for a topics list so that they know exactly what direction you want your content to go in. This will save you time, money and headaches down the road.

6. A professional service will deliver ONLY original content!

If your business is in need of content, using a freelance writer is a great option. You can buy articles in bulk and have them delivered daily, weekly, monthly or whenever you need them. Check out our service page and perhaps we would be a great fit for you and your business.

Image Courtesy of Stuart Miles